Employee Retention Challenges in the Senior Living Industry
As reported in the article by The American Health Care Association and National Center for Assisted Living (AHCA/NCAL), the majority of nursing homes and assisted living communities across the United […]
Trade show swag ideas
The ideas are endless when it comes to giving away swag at a trade show. Some things to keep in mind when choosing the right promo products are budget, how many you need, what complements your brand, who your target audience is, and your goals. Once you have those figured out, you can start shopping for your perfect swag.
How Senior Living Industry Can Prepare for Baby Boomers’ Retirement
By 2025, the number of senior citizens is going to reach 65 million which at that point will surpass the number of children under age 13 (58 million). This is because the majority of the largest generation group in the US – baby boomers – will enter the 65+ age group with the oldest of them being over 85.
LA Lakers Kobe Bryant Keepsakes
This one-of-a-kind event was for the famous basketball player, Kobe Bryant who was retiring and the Los Angeles Lakers wanted to provide a memorable Kobe Bryant keepsake for the fans to have at his retirement game.
Pac-Man Fever Case Study
The new entertainment zone, Level 257 was preparing for its opening and needed custom Pac-Man-themed products as a way to create buzz for their launch, as well as fill their gift shop.
Jack Link’s Monopoly Case Study
A well-known brand, Jack Link’s Beef Jerky, was preparing to celebrate their 25th anniversary and wanted to commemorate their years of success by doing something innovative and memorable for their employees.
How to incentivize the employees to come back to the office after the pandemic
Back in 2020 (which feels like ages ago), the world went upside down. The global economy, traditional workforce, and social life as we know it experienced major disruption due to […]
How Social and Environmental Consciousness Impacts Today’s Marketing Choices
Ethical, environmentally friendly and minority-owned businesses are making their way into the corporate gifting world. How can you bring your marketing forward with conscious-choice gifts?
Why gifting experiences vs. things has a longer lasting positive effect on your business
Why are we giving gifts to others? Probably because we want to show our appreciation, say thank you, let them know that we care, or even make them like us […]
